LXA started life as two separate companies, working together across two continents. Warwick Avenue had been set up in 2000, and quickly became one of London’s leading property project management consultancies. In 2006, Luxe Interior International started in Dubai, and soon established itself as one of the top interior design practices in the area.

What we did

  • Name generation
  • Brand development
  • Brand guidelines
  • Copywriting
  • Art direction
  • Internal templates
  • Web design
  • Web development
  • Print management

When these two businesses came together, their impressive client list included Facebook, Wagamama, Emirates, Heineken and Nando’s – as well as a host of international hotel brands and private clients. We were asked to develop a new name that would be recognised around the world, and would provide a foundation for a strong new brand. With LXA agreed, we developed a range of marketing material, and a dynamic new website that quickly became a market leader.